Choosing Business Domain Registration

The choice of domain name can make or break your online business. It is the address of your website and hence the most basic marketing element that defines your brand and gives visitors the first impression. View Business Discount domains

To be triumphant in the cutthroat world of online business, you have to begin by choosing a unique and easy to remember domain name for your website. This, however, is easier said than done considering that over 80,000 new domain names are registered every day. Below are 5 great tips for choosing the perfect domain name for your business site.

Shorter is better

Length really does matter. Statistics show that sites with shorter names are more popular. That is, they receive more traffic. Keep your domain name concise with between 6 to 14 characters. If you cannot find a short name, make it brandable. Learn about Hosting for Domains

Make it creative and brandable

Your domain name is the foundation of your brand since it is how your visitors will find your business on the web. As such, it should be unique and able to stand out from the competition. A brandable name inspires trust. Generic domain names stuffed with keywords on the other hand are unmemorable. Note that creative should not be confused with complicated.

Think long-term

When choosing a domain name, think long term. Choose a name you are ready to stand behind for a long time. This name will define your business and brand for years and changing it in the future will cost you a lot. You might also want to factor in future aspirations like expansion so that you don’t pin yourself down to a niche you intend to grow out of.

Check availability on social media sites

Check to see if there are trademarks registered to your domain name of choice and its availability on social media. Having the same name across all your networks builds familiarity to your brand and makes it easier for visitors and customers to find it on the World Wide Web. Using a name that already has a trademark may attract legal issues in the future.

Use the right domain name extension

Leaning towards your niche while choosing your domain name extension might seem like a good idea now that ICANN has approved so many generic TLD extensions but it is not. Cognitive fluency dictates that using extensions that people already have an association with is the way to go. For your domain name extension, use “.com”. If that is taken, try “.net” or “.org”. Cookie Free Domain: Discover

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